Following up on a successful Operation 200 promotion, where Kelowna Hyundai and Buy Direct Truck Centre donated $10,100 to the new Interior Heart and Surgical Centre in April, the two dealerships decide to reward one lucky customer with $10,000 cash.
On July 9, 2014, the giveaway was held as a reverse draw, with a 1 out of 100 chance of winning the grand prize, and 9 out of 100 chance of winning other prizes ranging from $50 gift cards to $250 gift cards. For those customers who didn’t win prizes, they got to snack on refreshments, listen to live music, and embrace the enthusiasm of the other guests.
The goal of the $10,000 cash giveaway was to reward one lucky customer for their loyalty, and provide an entertaining night for the other eligible customers. The lucky winner was Henrick Dekline, who was represented by his father-in-law Randy.
“It was a great event because we got to acknowledge our customers, and we know without them our business wouldn’t be successful,” said John Kot, President of Kelowna Hyundai and Buy Direct Truck Centre.
With such excellent feedback from attending customers, John and his partner, Guy Lemieux, decided to host the same event at their dealership down by the coast, Maple Ridge Hyundai.